All Posts By

Alex Gasson

Alex Gasson is the CEO and founder of Delta-v. We provide outsourced sales development teams to Enterprise Software and FinTech companies. Prior to founding Delta-v Alex founded and successfully exited a tech recruitment business, following which he had two successful stints as a revenue leader in high growth B2B tech startups. His approach is grounded in deep theoretical understanding of Go-to-Market best practices, combined with over 15 years of hands on experience setting up and running high performance B2B sales organisations. Alex’s writing focuses on expert sales advice focussed on B2B sales development and Go-to-Market activities.

An aerial view of London showcases the iconic city landscape. A key market for Delta-v's outsourced sales solution.

Sales

Outbound sales development: How we secured our first international customer (and second one ever) for our startup

This post provides an overview of the strategies and tactics that we used at Delta-v…

Alex GassonMarch 13, 2023

Terrance Robin, who went from SDR to Senior SDR in a year at Delta-v, highlighting growth and determination.

Sales

From SDR to Senior SDR in a year: my experience working at Delta-v

A reflection from one of our SDRs, Terrance Robin, on his first year working at…

Alex GassonNovember 25, 2021

A black and yellow image of construction workers on a building site represents how long it takes to build a team.

Sales

How long does it take to build an inside sales team?

When starting to scale a B2B sales organisation, one of the first things to put…

Alex GassonNovember 18, 2020

The true cost of setting up an SDR team in the UK

Sales

How much does a sales development team in the UK really cost?

A sales development team is one of the biggest levers for fuelling the growth of…

Alex GassonOctober 15, 2020

Blue Lego pieces symbolise the building blocks for a repeatable sales motion.

Sales

Part 1: How to create the building blocks for a repeatable sales motion

This post is Part 1 in our series on how to build a repeatable and…

Alex GassonSeptember 16, 2020

A detailed blueprint represents a practical guide to building a repeatable sales motion at Delta-v.

Sales

Introduction: The practical guide to building a repeatable sales motion

Many companies go through a steep and painful learning curve when they start trying to…

Alex GassonSeptember 10, 2020

An image shows people with different buyer personas standing on a bridge while admiring the view and taking photos.

Sales

What are buyer personas and why do you need them?

What is a buyer persona? Buyer personas are one of the most important foundations of…

Alex GassonJuly 22, 2019

A rocket is launching into a vibrant sunset sky - a metaphor for startup growth and new beginnings.

Sales

The practical guide to outbound demand generation

In B2B sales, personal networks are a great place to start when looking to grow…

Alex GassonMarch 7, 2019

Climbers are hiking through a mountain peak during the daytime.

Sales

How to ensure the success of your first sales hire

Founders and employed salespeople sell differently—it's a simple fact. Founders are able to make sales…

Alex GassonFebruary 14, 2019

Jets are flying against a clear blue sky, indicating how high you can fly with outsourced sales

Sales

The step-by-step guide to hiring B2B sales people

Hiring in general is hard, but hiring good sales people is even harder. People in…

Alex GassonJanuary 24, 2019

An image displaying a beautiful view of the ocean with cresting waves.

Sales

Why you have to qualify sales opportunities

Sales qualification is the most overlooked but most important step in any sales process.

Alex GassonJanuary 16, 2019

© 2024 SDR-teams-as-a-Service.